List of Articles purchase intention Open Access Article Abstract Page Full-Text 1 - Market synergy, internal culture building, Purchase Intention, the food industry, structural equations Mohammad talari mohammad reza fallah parisa esmaeili Open Access Article Abstract Page Full-Text 2 - Examining the Influencing Factors on Online Travel Purchase Intention, Using Technology Acceptance Model Extension seyed mehdi mirmehdi Danial Molaei 10.52547/jstpi.21016.18.71.9 Open Access Article Abstract Page Full-Text 3 - Structural Modeling of strengthening purchase intention in the Instagram as a social network یاسر سبحانی فرد Open Access Article Abstract Page Full-Text 4 - Influence of Instagram Account Characteristics on Purchase Intention and Behavior with the Moderating Role of Opinion Leadership Mohammad Mahmoudi Maymand Farbod Fakhreddin Hooman Amiri Open Access Article Abstract Page Full-Text 5 - Provide a model for successful entry into the food products market of the region (Case study of Iraq) Mohammad talari mohammad reza fallah parisa esmaeili Open Access Article Abstract Page Full-Text 6 - The Effect of the Perceived Value of a Brand Image on Purchase Intention Case: Bojnord Candy Souvenir narges ahanchian zahra nori Open Access Article Abstract Page Full-Text 7 - Identifying Effective Factors in Tourists' Satisfaction of and Tendency to Purchase from Mashhad's Shopping Centers sara parsapour Hadi Rafiei Darani 10.52547/journalitor.36275.10.19.166 Open Access Article Abstract Page Full-Text 8 - Investigating the Effect of Customer Brand Identification on Social Influence, Experimental Hedonic Value and Repurchase Intention by Explaining the Role of Antecedent Factors mahdi sabokro Sadegh Paydar Maryam Ahmadi Zahrani Open Access Article Abstract Page Full-Text 9 - Investigating the Mediator Role of Ethical Judgment between Internet Ethical Self-efficacy and Ethical Behavioral Intention and Its Impact on Customer online purchase intention. Habib Ansari samani Daryush Farid Narges Edalatfar Ali Azhdari Open Access Article Abstract Page Full-Text 10 - Investigating the effect of artificial intelligence technology on consumer purchase intention in online retail the moderating role of brand trust shokrollah mardaneh fataneh yarahmadi seyed mehdi mirmehdi Open Access Article Abstract Page Full-Text 11 - “Modeling the Impact of Artificial Intelligence Adoption on Purchase Intention among Generation Z” Elham neyband Hossein Hajibabei