List of Articles Impulse Buying Behavior Open Access Article Abstract Page Full-Text 1 - Consumer characteristics and behavior and its effect on impulse buying(case study of Mashhad chain stores) عباس شریفی پور Hadi i Bastam Ali Hosseinzadeh Alireza Pooya Open Access Article Abstract Page Full-Text 2 - The relationship between the quality of electronic services and instant buying behavior with the mediating role of brand experience (a case study of Digikala customers in Khorramabad city) Dariosh Armand سعید میر Open Access Article Abstract Page Full-Text 3 - The relationship between neuromarketing and electronic word-of-mout advertising with customers' impulse buying behavior in Khorramabad city Refah chain store amin malekpour sseed mir