List of Articles وفاداری برند Open Access Article Abstract Page Full-Text 1 - The effect of user-generated content and shopping searches via Instagram for fashion brands on loyalty intention manizhe haghighinasab Mahya Vatanparast Narges Hashemi Open Access Article Abstract Page Full-Text 2 - Investigating the Impact of Green Benefits and Transparency on Perceived Green Value and Brand Loyalty (Case Study: LG brand consumers) ٍEesa Niazi ramin bagheri Sima Yeganehmand Open Access Article Abstract Page Full-Text 3 - Modeling the effects of mobile phone users' motivations in improving brand equity (case study: mobile phone users in Kermanshah) Romina Izadi mahtab sherafati Open Access Article Abstract Page Full-Text 4 - Investigating the Impact of Green Benefits and Transparency on Perceived Green Value and Brand Loyalty (Case Study: LG brand consumers) ٍEesa Niazi ramin bagheri Sima Yeganehmand