List of Articles تبلیغ Open Access Article Abstract Page Full-Text 1 - تبیین و ارزیابی فرایند اثربخشی تبلیغات تلویزیونی بر جذب مشتریان: مورد پژوهی بانک صادرات ایران mohammadreza hamidizadeh zabihollah nourian Open Access Article Abstract Page Full-Text 2 - The Role of Media Advertising in the Expansion of E-banking Services )Case Study: Saderat Bank of Ardabil( Ali jafari Open Access Article Abstract Page Full-Text 3 - A proper method for the advertising email classification based on user’s profiles rahim hazratgholizadeh Mohammad Fathian Open Access Article Abstract Page Full-Text 4 - Iran's Mobile Government Ecosystem Model, Stakeholders Identification and Analysis ali hakimjavadi mehdi sepehri Open Access Article Abstract Page Full-Text 5 - The impact of social networking ads on the desire to buy customers Through the moderating role of trust and image of perceived website (case study: aval market) maryam akhavan Open Access Article Abstract Page Full-Text 6 - Providing a suitable method for categorizing promotional e-mails based on user profiles Mohammad fathiyan rahim hazratgholizadeh Open Access Article Abstract Page Full-Text 7 - Iran's companion government ecosystem model, analysis and recognition of the main players ali hakimjavadi محمدمهدی سپهری Open Access Article Abstract Page Full-Text 8 - Legal and moarl effects of false advertising Open Access Article Abstract Page Full-Text 9 - Presentation of the Effective Factor Principles of the Content of a Printable Advertising Message Based on the Phenomenological Approach nima shojaei Kambiz heidarzadeh Ahmad Rousta Open Access Article Abstract Page Full-Text 10 - Investigating the Professional Ethics System on Printed Advertising in Consumer and Brand Persuasion nima shojaei Kambiz heidarzadeh Ahmad Rousta Open Access Article Abstract Page Full-Text 11 - The Effects of Entrepreneur’s Characteristic on Entrepreneurial Marketing (Case Study: Fars Science and Technology Park) mohammad javad naeiji یدالهی yadollahi 10.61186/jstpi.20953.19.76.30 Open Access Article Abstract Page Full-Text 12 - Analysing the effect of Social Marketing Mix on advertising effectivness Case of Study: Isfahan Municipal Committee of Citizenship فاطمه قاسمی غلامرضا بردبار Open Access Article Abstract Page Full-Text 13 - Using Meta-Synthesis Method to Proposing a Comprehensive Model of Effective Factors in Persuasive Advertising sahar mashhadi Tahmours Hasangholi Pouryasouri Soheila Bourghani Farahani abdolhossein karam pour Open Access Article Abstract Page Full-Text 14 - طراحی شبکه زنجیره تأمین با در نظر گرفتن هماهنگی سطوح با استفاده از تبلیغات مشارکتی در بستر فروش اینترنتی Ali asghar Emadabadi Ebrahim Teimoury mir saman pishvaee Open Access Article Abstract Page Full-Text 15 - Cooperative pricing and advertisement for a bi-level supply chain using the game theory approach Open Access Article Abstract Page Full-Text 16 - Assessing the impact of passion on social media on intention of revisit tourists with a mediating role of customer interaction with customer (Case study: Tourists of Isfahan city) Yazdan Shirmohammadi Ramadan Gholami Awati Maryam Mohammadi Moghaddam Open Access Article Abstract Page Full-Text 17 - Investigating the Role of Residents' Support for Health Tourism Development in Marketing Using the Cognitive Mapping Approach: A Case Study of Isfahan’s Healthcare Town mahnaz Doosti-Irani Mir Mohammad Asadi 10.61186/journalitor.36247.11.23.63 Open Access Article Abstract Page Full-Text 18 - 1 Mohammad واحدی نژاد Open Access Article Abstract Page Full-Text 19 - Identification and development of components of advertising model based on fear attraction in selected insurance companies mohamad sajad rashidpour Alireza pirhaiati javad niknafs Mohammad Aidi Open Access Article Abstract Page Full-Text 20 - The Evolution of Media in Advertising Campaigns Designing from Traditional to Digital based on the Second to Fifth Generation of Marketing Zahra Kazemi Saraskanrood Meisam Shirkhodaei mahmood yahyazadehfar Mohammad Safari Somayeh Namdar Tajari 10.61186/jstpi.45445.20.80.68 Open Access Article Abstract Page Full-Text 21 - The relationship between neuromarketing and electronic word-of-mout advertising with customers' impulse buying behavior in Khorramabad city Refah chain store amin malekpour sseed mir Open Access Article Abstract Page Full-Text 22 - The ethical approach to preaching good preaching in propaganda based on verse 125 of Surah An-Nahl Ali Fallah azam Etemadi fard abolghasem asei mozneb Open Access Article Abstract Page Full-Text 23 - Identification and development of components of advertising model based on fear attraction in selected insurance companies mohamad sajad rashidpour Alireza Pirhayati javad niknafs Mohammad Aidi Open Access Article Abstract Page Full-Text 24 - روشهای بهرهگیری از ظرفیت حج در ترویج فرهنگ اهل بیت علیهم السلام با تکیه بر آیات و روایات 1 1