List of Articles محصول

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  1 - The relationship between strategic thinking, transformational leadership and organizational learning for NPD idea support process in Ferdowsi University Incubator of Mashhad
  somaye rahi amir rahimpour
• Open Access Article
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  2 - Identifying and Ranking the Effective Factors in New Product Design in Iranian Chandeliers Industry
  navid rasouli   Morteza Maleli
• Open Access Article
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  3 - Survey the Impact of Information Technology, Knowledge Management, and Marketing capabilities on innovation ambidexterity and New Product Performance
  iman hakimi
• Open Access Article
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  4 - Content Marketing and Product Development Process Effectiveness in High-Tech Companies
  Nader Seyyedamiri
• Open Access Article
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  5 - Investigating the Effect of Learning Orientation on New Product Performance: Explaining the Mediating Role of Innivation Ambidextrous Capability and Organizational Agility
  iman hakimi
• Open Access Article
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  6 - Two-way development of complex product, case study of West Karun power plant
  zahra gomar mohsen hamedi reza bandarian
• Open Access Article
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  7 - The Effect of consumer innovativeness, personal characteristics on dairy new-product adoption in Mazandaran cities
  Mohsen Akbari mohammad hassan gholizade hamid kazemi
• Open Access Article
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  8 - The effect of prototyping on the success of new product success with moderator role of customer involvement and Speed of information dissemination (case study: companies located in Khorasan Razavi Science and Technology Park)
  Morteza Rojuee Morteza  Ghayour Ehsan  Sobhani
• Open Access Article
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  9 - Offering a Conceptual Framework for Selecting Innovative and New Product Ideas
  Yaser Ghasemi nejad Farhad Shahmiry
• Open Access Article
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  10 - Reviewing Challenges of New Product Development Process in Small-Medium Enterprises Case study:Select Food and Drink Industries of Fars province
  Reza Talei Far Seyed Hosein Hatami nasab
• Open Access Article
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  11 - Integration of Customers in Front-End of Innovation (FEI) by Open Innovation Approach: Generation and Selection of Innovative Product Ideas
  Ali Asghar  Molaie Babak Shirazi Javad  Soltanzadeh
  10.7508/jstpi.2016.03.005
• Open Access Article
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  12 - The role of market and entrepreneurship orientation on the successof new product development
  zeinab esfandyari mohammad javad naeiji
  10.7508/jstpi.2017.04.001
• Open Access Article
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  13 - Identify the Technological Risks of the New Product Development Process and Prioritize by the Analytical Network Process (ANP)
  Abolfazl mirzaramazani Sayed Mahdi Golestan Hashemi Seyed Mohammad Massoud naserian
  10.7508/jstpi.2018.01.003
• Open Access Article
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  14 - A Method for Identifying and Ranking the Risks of the New Product Development Process in the Iranian Automotive Industry Using the Method Combined ANP-DEMATEL
  seyed ghasem salimi zavieh roksana fekri
  10.52547/jstpi.20684.15.59.9
• Open Access Article
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  15 - Technology Supply Chain Design in a Corporation Using Product Architecture Technique (The case of automotive industry in Iran)
  Ahmad     
• Open Access Article
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  16 - The evolution of incumbents’ role during new nanotechnology based firms’ collaboration within new product development
  Mohammad Ali Bahreini Zarj Ali Mobini Dehkordi Nima Heirati Mohammad Reza Meigounpoory
• Open Access Article
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  17 - Using Meta-Synthesis Method to Proposing a Comprehensive Model of Effective Factors in Persuasive Advertising
  sahar mashhadi Tahmours  Hasangholi Pouryasouri Soheila Bourghani Farahani abdolhossein karam pour
• Open Access Article
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  18 - Providing a model of indigenous R&D activities in new product development (Case Study:dairy industry)
  seyed rohollah faraji hossein adab jalal haghighat monfared
  10.52547/jstpi.34024.18.72.40
• Open Access Article
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  19 - Investigating the effect of salespeople’s personal interaction on customers word- of - mouth with mediating role affective customer experience and moderating role of customer ethnocentrism and foreign product affinity (Case study of: customers of Janbo chain stores in Tabriz)
  Ramin Bashirkhodaparasti Nasrin Nemati
• Open Access Article
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  20 - New product development performance success determinants: A qualitative meta-study
  Alireza Katouziyan Javad Mashayekh
• Open Access Article
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  21 - Consumer Rights Of Food Products
  Mahvash Abolghasem Kashani
  10.61186/ahrar.45869.4.7.1