@article{ author = {soleymanpor, moslem, norouzi ajirloo, reza, Alvedari, Hasan}, title = {The impact of Pearce and Robinson's strategic control system on improving the business climate by communicating product innovation}, journal = { Roshd -e- Fanavari}, year = {2026}, volume = {22}, number = {87}, pages = {67-76}, doi = {} }